All website earnings tools

Free calculators for publishers: estimate ad income, compare networks, convert RPM and CPM, set traffic goals and value your site. Looking for network requirements? See the ad network profiles.

Earnings Estimators

Website Earnings Estimator Monthly and yearly ad revenue from your pageviews, niche and visitor countries. Traffic Needed Calculator The pageviews and daily visitors you need to reach an income goal.

Ad Networks

Ad Network Earnings Comparison The same traffic on AdSense, Ezoic, Mediavine, Raptive and more, side by side. Ad Network Eligibility Checker Which networks you qualify for today, and what is still missing.

RPM & CPM

RPM Calculator Revenue, pageviews and RPM — enter any two to get the third. CPM & eCPM Calculator Turn CPM, ads per page, fill rate and viewability into page RPM.

Growth & Valuation

Website Value Calculator What your site could sell for, based on profit and the multiples buyers pay. Revenue Growth Projection Month-by-month traffic and income, and when you will qualify for each network.